Where did you hear about us?

Aris Vrakas

02 Sep 2024 — 1 min read

In today’s digital landscape, understanding where your customers come from is key to optimizing your marketing strategy. One emerging source of inbound leads? AI bots like ChatGPT and Gemini. These tools are increasingly shaping how people discover businesses, and including "AI Bot" as an option in your "Where Did You Hear About Us?" form can reveal their impact on your lead generation.

By adding "AI Bot" to your form, you can measure how often these platforms drive traffic to your business. This insight helps you refine your marketing efforts and stay ahead in a tech-driven world. Here’s a suggested list of options to include in your form to capture a wide range of lead sources:

- Search Engine (Google, Bing etc)
- Social Media- Online Ads
- Ai Bot- Word of Mouth
- Email- Blog / Article
- TV / Radio
- Podcast
- Streaming Service Ad
- Newspaper

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